Gaston Luga

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Gaston Luga is a Swedish lifestyle brand founded in Stockholm that designs backpacks, bags, and accessories, combining Scandinavian minimalism with functionality and a commitment to sustainability. The brand was created to offer stylish, durable bags for both urban commutes and travel, and its products are made with a focus on clean lines, quality materials, and conscious production. 

  • Origin:

    Founded in Stockholm in 2016 by Carl Sundqvist, who was inspired by a stylish friend and the market's lack of practical yet fashionable bags. 

  • Design philosophy:

    Bridges the gap between function and design with Scandinavian aesthetics, emphasizing functionality, clean lines, and timeless style. 

  • Products:

    Produces backpacks, bags, and accessories, with a focus on features like weather resistance, practical compartments, and durability. 

  • Sustainability:

    Committed to sustainability and ethical manufacturing through the use of recycled and vegan materials, avoiding animal-based products, and working with production partners who adhere to a strict code of conduct.